New Colgate Optic White Platinum Express White Toothpaste

NEW Colgate Optic White

PLATINUM Express White Toothpaste

Colgate's Fastest Whitening Toothpaste

"The new Colgate optic White PLATINUM Express White Toothpaste promises a whiter, brighter smile in just three days (*for best results, use as directed for 4 weeks). This formula contains 2x more Hydrogen Peroxide (**vs. Optic White Sparkling Mint). In addition to being safe for daily use, this product protects your enamel and contains anti-cavity fluoride protection."

My Thoughts:

I am always looking for a whiter, brighter smile, Who isn't? But I need to go about it in the easiest, quickest way possible because I have two kids. I don't have time to sit around with gunk on my teeth for any extended amount of time. But I do brush my teeth... every day... twice a day. So this is exactly what I am looking for. It already fits into my daily routine, and it has results in a short amount of time. 

I started using it a couple of weeks ago. I am happy to say that it doesn't taste gross. That's usually a problem for me, if it strays too far from my expected mint flavor I am not going to use it. This tasted minty and refreshing. I used it with the Colgate 360 Optic White Platinum Manual Toothbrush, which I love. Really, this is an awesome toothbrush that really made me feel like I was getting into nooks and crannies and getting my teeth clean. The bristles were awesome. And it has a cheek and tongue cleaner that is oh so important for removing odor-causing bacteria.

The whole experience has been a good one. I feel like my teeth are clean and looking brighter. I am happy to flash my smile and get up close and personal without worrying about icky breath. I think these are great products that I will continue to use. 

* I received these products from Colgate-Palmolive in order to facilitate a review. All thoughts and opinions expressed are my own and have not been influenced.